America’s Car-Mart needed an updated Website that was more focused on sales, careers, locations. The goal was to retain most of the content but to bring more color into the design and make it easier to navigate, more intuitive to find locations and simpler to apply for a career.
What we provided
- Custom Mapping System
- Custom Slide Design
- Custom Forms System
- Content Management System
- Social Media Marketing
- Landing Pages for 120+ Locations
This project incorporated an extensive amount of custom work. The careers sections needed forms that were multiple stages to reduce the length of the page, it also required conditional logic to display additional fields based on input from the user. There was also a need to split the careers sections into multiple regions and have the completed forms entered into a protected database and emailed to regional directors based on the location and type of career of the posting .
The mapping system required a geo-enabled feature to automatically display the closest location and list all other locations sorted either by distance or by state. The mapping also need to display manager contact information
Due to the rapid growth of America’s Car-Mart they needed a landing page system that could provide location specific domains to appear in local searches utilizing a location specific domain name and also display the contact information for the location but ultimately leading visitors to the main America’s Car-Mart landing page.